A sustainable trading house since 1976

We are Vitalkost

Vitalkost markets leading products under its own brand, as well as international brands in the categories of dietary supplements, food and skincare/cosmetics. By combining passion, innovation and credibility, Vitalkost plays an important role in sustainable nutrition and beauty. 

Sustainability

At Vitalkost, we have a strong focus on sustainability at all levels. We want to contribute to solving global health and environmental challenges. We do this by developing healthier foods, distributing organic and certified brands to consumers, reducing greenhouse gases through solar energy and promoting responsible business practices in all aspects of our business, including production, distribution and marketing. 

Latest news from Vitalkost

New!

NEW! SHIFT™ Articulated

SHIFT™ Joint contains a unique combination of four active ingredients that work together to reduce joint pain, improve joint health and increase joint mobility. These raw materials are easily absorbable palmitoylethanolamide PEA (Levagen+), vegetable chondroitin (Phytodroitin™), curcumin and rosehip extract. Levagen+ has been shown in studies to have anti-inflammatory and pain-reducing effects with rapid improvement in joint pain.

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New!

SHIFT™ Mage is finally here!

SHIFT™ Stomach is a dietary supplement that can help maintain good stomach and intestinal function, with its content of purified mineral clay called Bentonite (BentoHealth) and green oat extract. Among other things, these can help to normalize and maintain intestinal function, balance the body's pH level and promote the body's detoxification processes.

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NEW!

PLASTIC-FREE GUM FROM TRUE GUM

True Gum offers chewing gum, drops and lozenges with no added plastic. Since 2017, the Danish team behind True Gum has perfected and developed the recipes to what it is today - plastic-free, vegan, sugar-free and natural taste and color. True Gum is taking a step in the right direction with a focus on sustainable everyday products that can be enjoyed by everyone!
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NEW!

SHIFT SLEEP SPRAY

SHIFT™ Sleep spray contains melatonin, ashwaganda, and passion flower extract for easier falling asleep and better sleep. The product is sprayed in the mouth about 30 minutes before bedtime. The active ingredients are absorbed through the oral mucosa to reduce the time it takes to fall asleep and for a relaxed feeling in body and mind.

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New!

SUGAR-FREE CANDY FROM WELLIBITES

Wellibites are sugar-free sweets enriched with vitamins and minerals for a healthier everyday life. Wellibites are vegan and have only natural flavor and colour. The candy contains sweeteners that do not affect blood sugar, so Wellibites can be enjoyed by the whole family, including diabetics and candy-loving children!

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New!

SHIFT Omega-3

SHIFT Vegan Omega-3 consists of oil from the microalgae Schizochytrium sp. which is naturally very rich in the important omega-3 fatty acids EPA, DPA and DHA. Algae oil contains more than twice as much omega-3, compared to a natural fish oil or a seal oil.

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New!

SHIFT Magnesium X Oslo Marathon

Vitalkost and Oslo Marathon have recently signed an agreement that makes Shift Magnesium the official sponsor of Norway's largest street race. Oslo Marathon will be held on September 16, but activities related to the event will start as early as September 10. Vitalkost will have a stand in the finish area, and encourages everyone who can to stop by.

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